What is Affiliate Marketing?
Affiliated marketing is a collaborative effort between a company that either manufactures and sells, or supplies goods, henceforth called the merchant, and an independent promoter henceforth referred to as an affiliate.Continue reading “Affiliate Marketing 2020: Dos And Don’ts”
Influencer marketing is a powerful tool that has been growing in relevance over the past few years, and a business would be remiss to pass it up. To use it effectively in this day and age, you need to have a solid understanding of what influencer marketing is. So, keep reading to find out how it works, and why it is so effective under the current circumstances.Continue reading “How To Grow Your Business with Influencer Marketing”
New technologies, social shifts and changing consumer desires can all have a major impact on business trends. Looking toward 2021, from the current globally disruptive social moment, what can we learn about the biggest likely trends for small business owners in 2021?Continue reading “15 Biggest Trends for Small Business Owners In 2021”
Anchor text is the hyperlinked text that brings you from one place to another on the Internet. When done correctly and successfully, anchor text can have a great effect on your SEO performance. However, if it misses the mark, Google can penalise your site.Continue reading “How To Select The Best Anchor Text: A Step-by-Step Guide”
When a freelancer offers a professional service, they deal with a variety of individuals with an array of needs and wants. However, when doing so, a freelancer must maintain certain standards without compromising the consumer.Continue reading “A Freelancer’s Comprehensive Guide: What to Do If Your Clients Are Walking All Over You”
When working with graphic designers, it helps to understand their language. Avoiding requests that may annoy them, and being aware of their pet hates, can eliminate unnecessary bumps in the road. This may lead to a final output you’re happier with, in a quicker time.Continue reading “15 Things You Better Avoid Asking A Graphic Designer”
There’s no denying that the world is facing a set of new circumstances and challenges in the midst of the Covid-19 pandemic. As we learn to adapt, and find ourselves with a lot more free time on our hands, and as businesses look for new ways to communicate with their customers, and keep up with the shifting consumer habits, this could be the perfect opportunity to get your digital marketing business off the ground.Continue reading “Starting a digital marketing business during the Coronavirus (and why it’s not as crazy as it sounds!)”